Consumer Privacy Policy

Effective Date: July 3, 2026 Last Updated: July 3, 2026

ESTQ Inc., a Delaware corporation ("ESTQ", "we", "us", or "our") operates the website located at https://estq.io/ (the "Website" or "Site"). This Consumer Privacy Policy ("Privacy Policy") informs you of our statutory standards, frameworks, and procedures regarding the collection, use, processing, and disclosure of Personal Information when you interface with our Site, submit home project fields, or use our digital automated calculators.

At ESTQ, we respect your privacy and are committed to protecting your personal data in accordance with applicable United States federal and state privacy laws. We will not use or share your information with anyone except as explicitly described in this Privacy Policy.

1. Categories of Information We Collect

Depending on how you navigate the Site, execute mathematical calculators, or submit project estimates, we may collect the following categories of personal information under applicable state laws, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA/CPRA"):

• Identifiers: First and last name, corporate or personal email address, primary telephone number, physical service address, and Internet Protocol (IP) address.
• Commercial Information: Strategic home improvement categories selected, appliance types considered, estimation history, or matching logs derived from platform parameters.
• Internet or Electronic Network Activity: Browser configurations, device specifications, operating systems, click sequences, time spent on individual estimation tools, and interactions with Site modules.
• Geolocation Data: Approximate geographic location derived explicitly from your network IP address or stated structural ZIP codes.
• Inferences: Analytical profiles compiled to evaluate service parameters, local diagnostic needs, or consumer machinery preferences.

SENSITIVE DATA BOUNDARIES: ESTQ Inc. does not collect, track, or process "Sensitive Personal Information" (such as social security numbers, biometric metrics, or precise real-time geolocation) beyond what is strictly required to route a voluntary consumer service request.

2. How We Use Your Information

ESTQ utilizes the collected parameters for the following operational consumer purposes:

1. Service Route and Allocation: Connecting your localized project requirements with independent third-party contracting operations.
2. Infrastructure Refinement: Processing analytics to fix interface lag, enhance web calculator logic, and optimize user flows.
3. Communication Workflows: Dispatching transactional tracking emails, answering user system inquiries, and executing telephone or SMS updates regarding your requested estimates.
4. Security and Abuse Auditing: Mitigating bot intrusions, stopping fraudulent data submissions, and protecting the structural assets of the Site.
5. Regulatory Compliance: Meeting state bookkeeping rules, tax mandates, and corporate legal obligations.
6. Artificial Intelligence and Analytics: ESTQ may utilize anonymized, aggregated, or de-identified information to improve artificial intelligence systems, lead routing, estimate generation, estimation models, pricing analytics, fraud detection systems, and overall Platform functionality. Such processing does not identify individual consumers.

3. How We Share Your Information

ESTQ does not sell, lease, or rent your identifying consumer parameters to independent third-party data brokers for separate marketing purposes. We disclose your collected parameters only under the following technical and operational environments:

3.1 To Matched Independent Contractors

When you complete an online calculator, request an appointment, or submit a project scope field, you acknowledge and agree that ESTQ will pass your contact information and project details to independent, third-party service providers (Contractors) matched through our platform so they can evaluate your needs, issue final non-binding quotes, and execute the requested work.

3.2 To Verified Technical Sub-Processors

We may share your data with trusted tech vendors who assist us in operating our Site, dashboard networks, and system pipelines under strict data-protection agreements:

• Web Analytics & Tracking: Google Analytics, Google Search Console, Bing Webmaster Tools.
• Targeted Digital Advertising: Google Ads, Meta Pixel, Microsoft Ads.
• Infrastructure & Operations: Cloud hosting vendors (AWS/GCP), secure cloud database engines, and automated communication providers (e.g., Twilio).

All third-party service providers are contractually required to process Personal Information solely for authorized business purposes and in accordance with applicable privacy laws.

3.3 Mandatory Legal Disclosures

We will reveal account and identity metrics if forced by a valid subpoena, court mandate, law enforcement inquiry, or to protect the safety, legal rights, and physical assets of ESTQ, our employees, or the public. ESTQ may also disclose Personal Information where reasonably necessary to detect fraud, prevent security incidents, protect legal rights, enforce agreements, or defend against legal claims.

4. Strict SMS Communication Policy

By completing a project inquiry, interactive form, or request submission on our Website, you provide your express consent to receive automated text messages (SMS) from ESTQ Inc. and our matched service partners regarding your appointment schedules, confirmation loops, and system follow-ups.

CARRIER COMPLIANCE CLAUSE: Mobile opt-in data, text messaging consent parameters, and information obtained as part of the SMS consent process will not be shared with, sold to, or rented to any third parties or affiliates for marketing purposes. Your SMS opt-in status is kept strictly confidential.

Standard Messaging Disclosures:

• Message and data rates may apply depending on your cellular carrier network.
• You can opt-out at any time by texting "STOP" in reply to any message.
• For technical assistance, text "HELP" or reach out to our support hub at [email protected].

Providing consent to receive SMS communications is voluntary and is not a condition of purchasing any goods or services.

5. Technical Protection and Security Standards

We implement a robust framework of administrative, technical, and physical safeguards designed to secure your personal information against unauthorized access, destruction, alteration, or theft. These measures include:

• Transit Encryption: Utilizing Transport Layer Security (HTTPS/TLS) encryption protocols to protect data pipelines between your browser and our secure cloud environments.
• Access Limitations: Enforcing internal identity access controls so that only authorized ESTQ employees or systems administrators can view your personal files to fulfill their job duties.
• Continuous Monitoring: Auditing server logs, running firewalls, and conducting regular vulnerability scans to mitigate potential web exploits.

Disclaimer: While we take comprehensive steps to safeguard data, no transmission vector over the public internet or electronic cloud storage matrix is 100% secure. We cannot guarantee absolute computational immunity.

In the event of a security incident involving Personal Information, ESTQ may notify affected individuals without unreasonable delay where required by applicable law.

6. Jurisdictional Consumer Rights (CCPA/CPRA)

Under applicable state statutes, including the California Consumer Privacy Act (CCPA), verified residents possess distinct data privacy entitlements:

• The Right to Know: The right to request an itemized disclosure of what exact categories of personal data ESTQ has collected, used, and shared over the preceding 12 months.
• The Right to Access: The right to obtain a digital, transportable copy of the precise personal data files we hold regarding your profile.
• The Right to Delete: The right to demand that we permanently erase your personal information from our active operational databases.
• The Right to Correct: The right to request adjustments to inaccurate or outdated contact information.
• Right to Appeal: Where required by applicable law, consumers may appeal ESTQ's decision regarding a privacy request.
• Right to Opt-Out of Targeted Advertising: Where applicable law provides such right, consumers may request that ESTQ cease processing Personal Information for targeted advertising purposes.

To exercise any of these privileges, please dispatch a verified consumer request to our compliance team at: [email protected]. We will verify your identity before executing the request to prevent malicious identity theft. Authorized agents may submit requests on behalf of consumers where permitted by applicable law. ESTQ may require reasonable verification of both the consumer's identity and the authorized agent's authority before processing such requests.

7. Cookies and Digital Tracking Mechanisms

We employ persistent and session cookies, web beacons, and analytical software tracking scripts to optimize interface performance, maintain system operational flows, and analyze traffic patterns.

You possess the absolute right to accept or reject cookies through our web cookie banner or by modifying your specific internet browser preference panels. Please note that disabling essential cookies may degrade or prevent the execution of our online project calculators or booking forms. ESTQ does not sell Personal Information for cross-context behavioral advertising. Where applicable, consumers may opt out of targeted advertising as described in our Do Not Sell or Share My Information Notice.

8. Data Retention Boundaries

We preserve your personal information only for as long as necessary to successfully fulfill the matching and project processing operations described in this policy, address statute-of-limitation periods for warranties, enforce our underlying website Terms of Use, or satisfy mandatory regulatory bookkeeping and anti-fraud codes.

Certain anonymized, aggregated, statistical, or de-identified information may be retained indefinitely because it no longer identifies any individual consumer.

9. Amendments to This Privacy Policy

ESTQ Inc. reserves the right to refresh, rewrite, or update this Consumer Privacy Policy at any time. When structural modifications are successfully committed, we will alter the "Last Updated" reference code at the top of this Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we safeguard your data. The "Last Updated" date appearing at the beginning of this Privacy Policy indicates when changes became effective.

10. Non-Discrimination

ESTQ will not discriminate against consumers for exercising any privacy rights available under applicable law. Exercising privacy rights will not result in denial of services, different pricing, reduced quality of services, or discriminatory treatment except where the requested service cannot reasonably be provided without the requested information.

11. Governing Law

This Privacy Policy shall be governed by the laws of the State of Delaware to the extent not superseded by mandatory consumer privacy laws.

12. Privacy Compliance Contact Us

If you have any questions, corporate inquiries, or structural grievances regarding the execution of this Privacy Policy or our underlying data practices, you can reach our data compliance team at:

• Email: [email protected]
• Phone: (408) 850-4699
• Mailing Address: ESTQ Inc., Attn: Privacy Compliance, 2222 Ronald Street, Santa Clara, California 95050 USA